Retention & CRM Specialist

Remote
Full Time
Entry Level

About Us:
Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen. 

About the Role: 
Comfrt is looking for our next Retention & CRM Specialist who will keep our retention engine running at a high level — building and maintaining automated flows in Klaviyo, executing campaigns across email, SMS, push, and TikTok CRM, and making sure every send goes out clean, accurate, and on time.

Responsibilities:

Platform ops & builds

  • Build, edit, and maintain automated flows in Klaviyo
  • Add and update flow filters and trigger filters to keep segmentation accurate
  • Manage flow variants and coordinate testing logic across branches
  • Update profile properties and data points to support personalization and segmentation

QA

  • Assist with QA on test sends across devices and email clients
  • Audit all links and UTM parameters across email, SMS, push, and TikTok CRM sends
  • Verify personalization tokens and dynamic content render correctly before deployment

Reporting & Monitoring

  • Run regular flow health checks and surface performance anomalies
  • Track and document A/B test results across flows and campaigns
  • Maintain organized reporting that makes trend analysis easy for the team

Campaign Execution

  • Execute campaigns across email, SMS, push, and TikTok CRM from build through scheduling
  • Support the Retention Manager with campaign production and deployment as needed

Required Experience

  • 1–3 years in email or CRM operations
  • Hands-on Klaviyo experience required (flows, segments, templates)
  • Experience executing across email, SMS, push, and TikTok CRM
  • Strong attention to detail in QA environments

Nice to have

  • Experience with Attentive or similar SMS platform
  • Familiarity with UTM tracking and link auditing
  • Exposure to loyalty or retention-specific flows
  • Basic HTML knowledge for email troubleshooting
  • Background in DTC or apparel

Tech stack you will work in Klaviyo, Attentive, Rivo, Black Crow, Wonderment, Rebuy, Asana, Figma

 

Why Join Comfrt?

  • Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.
  • Work in a supportive, creative environment where your ideas and growth are valued.
  • Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products! 
  • Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment.
 

Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.


 
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