Retention Creative Designer
About Us:
Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen.
About the Role:
Comfrt is looking for our next Retention Creative Designer who will own the visual execution of our retention channels end to end — designing high-performing email, SMS, and push creative that keeps our community engaged, drives repeat purchase, and brings the Comfrt brand to life across every lifecycle moment.
Responsibilities:
- Design all email creative end to end, including promotional campaigns, automated flow templates, loyalty program communications, transactional touchpoints, and re-engagement series
- Produce SMS-compatible imagery, GIFs, and MMS creative optimized for mobile rendering and click-through
- Create push notification visuals and supporting creative assets for lifecycle moments
- Own the visual testing roadmap for retention channels, including module-level A/B tests on imagery, layout, CTA design, hero treatment, and color
- Build and maintain a modular email design system within Klaviyo, enabling rapid template iteration without sacrificing brand consistency
- Partner with the Retention and CRM Campaign Manager on campaign briefs, translating copy and strategy into visual executions that are built to perform
- Collaborate with the Creative Director to ensure all retention creative aligns with brand standards and seasonal direction
- Analyze performance data alongside the retention team and apply findings to ongoing design decisions, with a point of view on what visual changes move the needle
- Support ComfrtClub loyalty program creative needs, including member communications, tier-specific messaging, and rewards-focused campaigns
- Support the design of onsite capture experiences including email and SMS pop-ups, working cross-functionally to create visually compelling opt-in moments that drive list growth
What We Are Looking For:
Required
- 3 or more years of graphic design experience with a portfolio demonstrating strong email and CRM creative, ideally for a DTC or ecommerce brand
- Deep understanding of email design best practices including mobile-first layout, dark mode compatibility, accessibility, and rendering across clients
- Proven experience designing for conversion, with an instinct for what visual choices drive action rather than just aesthetics
- Proficiency in Figma and Adobe Creative Suite
- Familiarity with Klaviyo or a comparable ESP, with hands-on experience building or working within email template systems
- Ability to move quickly, manage multiple concurrent briefs, and deliver polished work on tight timelines
- Strong communication skills and comfort working cross-functionally with marketing, creative, and data teams
- A portfolio that includes email, SMS or MMS, and ideally push creative
Nice to Have
- Experience designing for loyalty or membership programs
- Familiarity with A/B testing methodologies and translating performance data into design decisions
- Motion design or GIF production skills for email and SMS
- Experience with Figma component libraries or design systems
- Background in fashion, apparel, or lifestyle brands
How You Work
- You think about design through the lens of performance first. Beautiful and effective are not in tension for you.
- You are organized, self-directed, and able to prioritize without losing quality when the pace is high.
- You welcome feedback and use data as a creative input, not just a post-launch report card.
- You care about the details: pixel-level execution, consistent typography, and clean file organization matter to you.
- You are collaborative and low-ego. You can give and receive creative direction and know when to push back thoughtfully.
Why Join Comfrt?
- Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness.
- Work in a supportive, creative environment where your ideas and growth are valued.
- Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products!
- Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment.
Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.